Translate

Friday, November 06, 2020

Mood and YouTube revisited

Years ago when my functional definition of entertainment was still new to me, was testing the ideas and gave a deliberately comic attempt at applying it to YouTube.

But now am like: is actually correct analysis and with my social distancing because of the pandemic, spend more time on YouTube. So thought I'd emphasize and point out a few things.

Like yes, mood is key to size of your audience if have an entertaining channel. 

Entertainment is a SAFE mood control tool for us human beings. Holding a clear mood I call maintaining the mood line. 

If you succeed you get views roughly 50% or higher of your subscriber count.

You are ok with at least 10%. But less? Then most people are ignoring your videos. 

And we, the audience, are not wrong. My recommendation: if views are less than 10% of your subscriber count? Set aside a block of time and watch your last 5 videos in a row. 

Should admit--comedy is how could laser in on mood focus. Like if going to a comedy show and get bursts of funny mixed with sobbing about being broke, single and lonely that breaks the mood? Yeah. (Editing to add: if is part of comedy routine though? Of course that's different--preserves comedy mood.)

So what if cannot figure out mood? I think can learn but am an optimist about practicing to develop skills. Regardless at least can understand why those views vary as they do: audience knows.

So yeah, easy check is--watch a block of your own videos. If you squirm and get moody and hostile or cannot make yourself do it? Then you finally know--how your audience would feel. So they do not watch much. Simple. Have lots of posts on entertainment including at least one on mood line. If you care, you can find.